Brand Elements

Brand Graphics

Brand Graphics - Normal photos

Photography is crucial part of FINA brand identity.  Photos should always be professional and high quality. Amateur photos can be used for publications, news, blogs etc.

Brand Graphics - Blue colour photo treatment

Whenever photos are used as a generic background where they play second role, a graphical treatment is recommended.
For the purpose of this brand book it’s called “FINA Blue Colour Photo Treatment”.

Brand Graphics - Blue colour photo treatment - creation method

Photography is crucial part of FINA brand identity.  Photos should always be professional and high quality. 

Creation Method